

Colours are the bright, brilliant, electric, mellow, flamboyant, vivid, pastel, delicate, and deep hues that draw us into designs, drawings, and other visual aspects that define brands. Every year, colour…
Brand Guidelines seem to have received a bit of a bad press recently. ‘Boring’, ‘long-winded’, ‘rarely read by anyone’ – just some of the references we’ve heard being bandied about…
“This imaginative project will help to continue Tim’s mission message about the importance of science and space, especially to young people” – Nigel Peake, December 2016. On 15th December 2016,…
When I first heard the buzz that a Rolling Stones exhibition was scheduled to rock up at London’s smart Saatchi Gallery, I cleared my diary for June 2016, and waited…
The Half Moon Theatre is a professional theatre production company based in Limehouse, East London. With a strong production heritage and ethos of community inclusivity since the 1970’s, the Half…
Why does it matter if a logo is memorable or not? According to a recent brand consultancy study, logos that are memorable are 13% more likely to get the attention…